Borussia Dortmund welcome 1&1 as the club's new shirt sponsor.
''We are absolutely delighted that, in 1&1, we have gained an additional leading business as a shirt sponsor. We are looking forward to a future of shared success,'' says Borussia Dortmund chief executive officer Hans-Joachim Watzke
The five-year deal agreed upon by Borussia Dortmund and the telecommunications company from Montabaur includes shirt sponsorship, an extensive advertising package at all Bundesliga home matches as well as an innovative concept for social media. Both 1&1 and Borussia Dortmund are determined to harness their media impact and make use of new formats in order to reach new target groups and inspire both fans and customers alike.
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