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Borussia Dortmund and KOBLER have signed a partnership agreement

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KOBLER, the leading quartz flooring company inspired by German engineering, has become regional partner of Borussia Dortmund in Vietnam for the final months of the 2023/24 season as well as the entire 2024/25 season, with an option to extend the partnership into the following season. The partnership demonstrates KOBLER’S commitment to the development of football in the region.

As part of the partnership agreement, KOBLER will enjoy prominent brand exposure during live broadcast of BVB’s selected home games across South East Asia, IP rights to use the BVB logo as well as players’ images for their marketing materials to engage with their target customers. 

Mr Toan Vu, Chief Marketing Officer of KOBLER Vietnam, said: “KOBLER chose to partner with BVB because we share the same values of excellence and long German heritage that’s well-known and loved worldwide. We are proud to become a regional partner of BVB in Vietnam. With this cooperation, BVB and KOBLER expect to bring German values and the spirit of dedication to global enthusiasts, while also setting a new milestone for both brands in East Asia andparticularly the Vietnam market, where KOBLER has established a strong market presence through its unique quartz flooring solutions.”

Carsten Cramer, BVB Managing Director, adds: “We are happy to announce KOBLER as our first commercial partner in Vietnam, one of our target markets. The partnership stems from similar values that both brands aim for: Success and reliability are shared values.”